By Topic: Columnists

Pay Per Click and Direct Mail: You're Doing It Wrong

BY Joy Gendusa

July 13 2014

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Extra Mailing Equipment Fees You May Not Be Aware You Are Paying

BY Adam Lewenberg

June 30 2014

By Adam Lewenberg ... View More

A New Approach to Digital Mailboxes - Inlet

BY Mike Porter

June 30 2014

By Mike Porter ... View More

Banish Outdated Processes

BY Mike Porter

June 1 2014

By Mike Porter ... View More

5 Clues That You Are Overpaying For Mailing Equipment

BY Adam Lewenberg

May 5 2014

By Adam Lewenberg ... View More

USPS Reforms May Not Be So Bad

BY Mike Porter

May 5 2014

By Mike Porter ... View More

USPS PostalOne! Mandatory Software Updates

BY J. Jeffery Peoples

April 28 2014

By Jeff Peoples ... View More

Adapt or Die: How I Changed My Business Model to Avoid a Slow Direct Mail Death

BY Joy Gendusa

April 21 2014

By Joy Gendusa ... View More

Avoid Getting an Invoice for Full-Service Errors: Keep Track of Your Mailer Scorecard

BY J. Jeffery Peoples

April 21 2014

By Jeffery Peoples ... View More

How to Avoid the 7-78% Priority and Express Mail Increases

BY Adam Lewenberg

April 2 2014

By Adam Lewenberg ... View More

Why Paper Suppression May Not Be the Best Idea

BY Mike Porter

March 31 2014

By Mike Porter ... View More

Everything You Need to Know on Mail Openers and Extractors

BY Adam Lewenberg

March 3 2014

By Adam Lewenberg ... View More

Paying for the Postage Increase

BY Mike Porter

March 3 2014

By Mike Porter ... View More

The Secret Weapon for Direct Mail that Most Businesses Aren't Using

BY Joy Gendusa

Feb. 16 2014

By Joy Gendusa ... View More

What Does the Target Heist Have to Do With Me?

BY Mike Porter

Feb. 3 2014

By Mike Porter ... View More

10 Direct Mail Commandments to Keep in 2014

BY Joy Gendusa

Jan. 19 2014

By Joy Gendusa ... View More

Cost Containment Tip: Remittance Envelopes

BY Mike Porter

Jan. 13 2014

By Mike Porter ... View More

New Postal Rates Approved - See how it will impact your budget

BY Adam Lewenberg

Jan. 2 2014

By Adam Lewenberg ... View More

Time to Abandon Window Envelopes? The Technology is Ready!

BY Mike Porter

Jan. 2 2014

By Mike Porter ... View More

Old Inserting Technology Can Be Expensive

BY Stephanie Miracle

Dec. 1 2013

Mike Porter ... View More

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